Target’s in-house tech brand Heyday has launched a KPop Demon Hunters tech collection, giving fans of the Netflix animated hit a lineup of themed accessories priced at $20 each. The collection went live Oct. 11, according to Variety, and a second wave focused on gaming gear is set to follow on Nov. 8.
The partnership pairs Netflix’s breakout film with Heyday, Target’s house tech label, marking one of the first major hardware tie-ins for the KPop Demon Hunters franchise since it became a streaming phenomenon.
KPop Demon Hunters Target Tech Collection Lineup
The initial release includes five items, each retailing for $20:
- A ramen-themed charging bundle
- A soda can speaker
- A light-up power bank
- A Pat Pat light
- Character-themed headphones
Variety did not specify the individual character designs featured on the headphones or the exact names behind each product, and Target has not released additional detail on those specifics.
Price And Availability
All five launch items carry a flat $20 price point, according to Variety. The collection is sold exclusively through Target, available at Target stores nationwide and on Target.com as of Oct. 11.
It is not yet clear from the available reporting whether every item in the lineup ships to all stores or if some pieces are limited to online orders, so shoppers may want to check Target.com for current stock before visiting a location.
What’s Coming In The November Drop
Target and Heyday plan a second KPop Demon Hunters release on Nov. 8 built around gaming accessories, Variety reported. Pricing and the specific products in that drop have not been announced.
The rollout follows a pattern of Target using its Heyday brand to pair licensed entertainment properties with everyday tech gear, giving fans functional merchandise tied to a title rather than traditional apparel or collectibles.
What’s Next
Shoppers looking for the five current items can find them now at Target stores and on Target.com. Details on the Nov. 8 gaming accessories collection, including pricing and specific products, have not yet been released. Fans tracking the KPop Demon Hunters franchise can also follow news on KPop Demon Hunters 2, which recently landed a theatrical release through Netflix, and the franchise’s recent award recognition after ‘Golden’ won Best Song at the 2026 World Soundtrack Awards.
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