Kendrick Lamar has been an established and renowned artist since his initial debut. However, nothing has contributed to Lamar’s meteoric success more than his unexpected 2024 diss track, Not Like Us. The song dropped right in the middle of a high-profile feud between Lamar and Drake, and it takes aim at some serious accusations against Drake. The track’s success and the surrounding controversy have permanently impacted both artists’ public images and the hip-hop industry forever.
Kendrick Lamar Sets New Streaming Record
Not Like Us has been shattering records since it was shadow-dropped by Compton rapper Lamar. The world-famous diss track was the first rap song to reach 100 million streams, the longest-running number one on Billboard rap charts, the most streamed rap song in a single day, and now it has gone even further.
Currently, and probably for a long while, Not Like Us has triumphantly reached the number one spot for the most-streamed rap song ever in a single year’s time. Not to discredit the artist’s talent, but this could largely be attributed to his Super Bowl LIX Halftime Show, where he performed the song to 127.7 million viewers worldwide, the most-watched Super Bowl and U.S. telecast of all time.
Not Like Us didn’t just break records — it humiliated Drake by dethroning his biggest streaming hits, turning Lamar’s success into a public beatdown. A conquest of this stature indisputably solidifies K. Dot as one of Hip-Hop’s all-time greats.
Final Thoughts
Breaking records isn’t necessarily anything new for the critically acclaimed rapper. Lamar has crafted a unique situation for himself, and it begs the question of what’s next for the masterful artist. While showing no signs of slowing down, the 22-time Grammy Award winner is here to stay and continues to surpass his previous achievements.